You know the feeling...

→ You miss the feel of paper, of pen, of pausing
→ You want to send something to a friend that actually means something
→ You're tired of supermarket cards that say nothing in particular
→ You believe the small things — a card, a journal, a moment of stillness — matter more
→ Someone has been on your mind, and you want them to feel it

What we believe

We make stationery for women who want to slow down. Every piece is hand-drawn, rooted in nature, and designed to feel like a small invitation — to pause, to create, to come home to yourself.

  • Designed with intention
    Cards, journals, and stationery created to feel like a small affirmation — something that lifts your day a little every time you reach for it.

  • Independent + woman-owned

    A one-person studio. Every design, every word, every product choice comes from the same pair of hands.

  • Inclusive by design

    Made for everyone — different identities, stories, and ways of being, reflected in the work.

Hi, I'm Claire — photographer, artist, designer, and the person behind Magic Earth Designs

I created Magic Earth Designs out of my own need to slow down and reconnect — with nature, with creativity, and with myself. For years I built digital products, but something kept pulling me back to paper. I longed to disconnect from screens and create something you could actually hold. So I started drawing, and I genuinely haven't been able to stop since.

There's something about watching a design come to life — from illustration to print to a finished product you can hold in your hands that feels like pure magic. Every journal, desk pad, and paper good is hand-drawn, thoughtfully designed, and sometimes you'll find little invitations to get creative — think coloring pages, reflective prompts, and whimsical details that make you smile.

More about Magic Earth Designs